Fred Beard (Ph.D.) is a tenured, full professor of advertising in the Gaylord College of Journalism and Mass Communication, University of Oklahoma. He has nearly 20 years’ experience as an advertising educator and has taught a variety of advertising and mass communication courses.

Prior to the beginning of his academic career, he worked as a small business manager, newspaper advertising sales representative and market research analyst. Although he has presented and published almost 80 scholarly papers and articles on advertising humor and other topics, he doesn’t claim to be an expert. But he did stay at a Holiday Inn Express last night.

Fred Beard, Ph.D.
Professor of Advertising
Gaylord College of Journalism and Mass Communication
University of Oklahoma
395 W. Lindsey
Norman, OK 73019

Office: 3520E Gaylord Hall
Office phone: (405) 325-5279
E-mail: fbeard@ou.edu

Fred Beard's Academic Homepage